Women entrepreneurship orientation, networks and firm performance in the tourism industry in resource-scarce contexts

Drawing on network theory, this study examines how the entrepreneurship orientation (EO)-performance nexus is intermediated by networks firms establish with government agencies, suppliers, and resource acquisition. Structural equation modelling used to test model a sample of 556 women tourism entrepreneurs in Ghana Nigeria. Findings indicate that EO positively influences firms’ social ties, acquisition, performance. The results also establishing strong ties agencies leads more acquisition among owned businesses than business suppliers. Furthermore, are beneficial when they mediate effect performance become weak negative sequentially mediated Political negatively influenced This provides novel insights into EO, resource-scarce contexts. managerial implications for supporting critically examined.